This beautifully shot film couldn't have come at a better time. Press Pause Play expertly explores the post industrial creative world. The film seamlessly and navigates the complexities of the democratization of media production. It does this by engaging with individuals who have not only found ways to navigate the new age of global connectivity, but have even capitalized on it. These stories are deepened when juxtaposed with industry veterans who have witnessed the crumbling of the media establishment.
The Filmmakers did an excellent job with representing the changes across the gamut of artistic mediums. Though ultimately affected in similar ways, the changes in Film, music, design, and performance arts due to technological advances and the internet are nuanced. The film represented the respective challenges of producing quality material in this creative climate fairly and adequately. An example of this was the discussion of whether or not the masters of cinema would have made it in the modern system of self-promotion and click obsessed networks. The modern filmmaker needs to ask herself why she is attending film school. It is no longer to learn the craft. The film explains that as far as tradition is concerned, "craft is dead", meaning technology levels the playing field.
I found the film to be near perfection as far as seamless and interesting viewing is concerned. A few moments felt strangely elongated and slow moving, which didn't seem to complement the themes of rapid change. Particularly the scenes shot in Tokyo felt unnecessary and uncomplimentary.
Ultimately this film or at least the conversation of where the artist should be placed in a culture of endless art, should be on every media conscious persons radar. Even more so for the young budding filmmaker.
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